FUJIFILM Creative Village: A Harmonious Hub of Innovation and Sustainable Design

Set within the core of innovation, the FUJIFILM Creative Village, crafted by Tomoyuki Kobayashi of KOKUYO Co., Ltd., symbolizes collaborative creativity. This innovative complex consists of two interconnected buildings, "CLAY," Fujifilm’s design development center, and "Its," the IT development base. The Village's main objective is to enhance designers' and IT engineers' creative potential and performance, fostering collaboration to drive groundbreaking innovation. Through interdisciplinary cooperation, the FUJIFILM Creative Village not only aims to create innovative products and services but also to tackle crucial societal challenges, inspiring us all to make a positive impact.

The FUJIFILM Creative Village's interior narrative centers on placemaking and a "Studio for Creating Together." This philosophy influences every part of the design process, with all 80 members of the design department playing a pivotal role in shaping the building's identity. Their collaborative efforts go beyond traditional design boundaries, covering architecture, equipment, interior design, furniture, and signage. The outcome is a space that embodies a cohesive vision created through collaborative work at every level.

The Village's architecture and interior design embody refined simplicity. The exterior combines solid concrete with wide latticed windows, drawing inspiration from the Bauhaus philosophy. This celebrates functional beauty by eliminating the unnecessary. Every element is meticulously chosen and executed, creating an environment that exudes purpose and tension, providing fertile ground for creativity to flourish.

Internally, the building's spatial organization is intentionally designed to create specific experiences on each floor. The ground floor provides a peaceful environment for individual focus, with long desks facing large windows to encourage immersion in the creative process. Moving up to the first and second floors is a 10-meter atrium and a grand staircase, symbolizing liberation and promoting spontaneous interaction and the flow of ideas. The theme of exaltation is realized in a below-ground, an 8-meter-high hall meant for collaboration with external design organizations, presentations, cross-industrial collaborations, workshops, and academic partnerships. Additionally, the building features specialized facilities, including a prototyping room with a 3D printer, a painting booth, and a photography studio, all aimed at fostering the creative process and enhancing designers' performance.

As part of its commitment to sustainability, the FUJIFILM Creative Village has been designed with a double-skinned facade to reduce energy consumption for air conditioning and lighting. Additionally, the entire facility is powered by renewable energy sources, demonstrating Fujifilm's dedication to achieving carbon neutrality. This deliberate incorporation of environmental considerations into the design ensures that the Creative Village serves as both an innovation hub and a model of sustainable development. Specific features that promote sustainability, providing reassurance to our stakeholders and the public about our commitment to sustainability.

For more information, please visit: https://www.kokuyo.com/

*This project is one of the shortlisted project in the Sky Design Awards 2024 - Interior Design - Commercial and Office Division